The 2023 Ford Maverick is the latest compact pickup truck from Ford that promises to bring a lot of value to the market. The company has announced the MSRP of the Maverick, and it is expected to be the lowest starting price in the compact pickup segment. With a starting MSRP of just $19,995, the Maverick is sure to be a hit with budget-conscious buyers looking for a dependable vehicle that won't break the bank.
The Maverick is powered by a 2.5-liter four-cylinder engine producing 191 horsepower and 155 pound-feet of torque. It's mated to an eight-speed automatic transmission and is available in both rear-wheel-drive and four-wheel-drive configurations. The Maverick is available in three trim levels: the base XL, the mid-level XLT, and the top-of-the-line Lariat.
2023 Ford Maverick MSRP: XL Trim
The base level XL trim of the Maverick starts at $19,995 and comes with a host of standard features, including Ford's Co-Pilot360 suite of safety and driver-assist technologies, as well as a seven-inch touchscreen infotainment system with Apple CarPlay and Android Auto. The XL also comes with a standard four-speaker audio system, a USB port, and a rearview camera.
2023 Ford Maverick MSRP: XLT Trim
The mid-level XLT trim of the Maverick starts at $23,495 and adds some additional features, such as Ford's SYNC 3 infotainment system with an eight-inch touchscreen, a six-speaker audio system, a power driver's seat, and 17-inch alloy wheels. The XLT also adds a handful of additional driver-assist technologies, including blind-spot monitoring, rear cross-traffic alert, lane-keep assist, and automatic emergency braking.
2023 Ford Maverick MSRP: Lariat Trim
The top-of-the-line Lariat trim of the Maverick starts at $27,095 and adds a few more features, such as a leather-wrapped steering wheel and shift knob, a power moonroof, a power tailgate, and 18-inch alloy wheels. The Lariat also adds a few more driver-assist technologies, including adaptive cruise control and automatic high-beam headlights.
Conclusion
The 2023 Ford Maverick has a starting MSRP of just $19,995, which makes it one of the most affordable pickup trucks on the market. With its impressive list of standard features, the Maverick is sure to be popular with budget-conscious buyers who are looking for a dependable vehicle that won't break the bank. Ford has done an excellent job of balancing value and quality with the Maverick, and it should be a strong contender in the compact pickup segment.